ROI Toolkit

How to Convince Your Leadership to Send You to Innovations in Testing 2026

Do you want to attend the Innovations in Testing Conference, but you are not sure how to get it approved by leadership? You can start by explaining the return your organization gets from investing in your conference experience. One of the best ways to convey the value is to connect your organization's goals to the educational opportunities offered at the Innovations in Testing Conference.

Download Our Step-By-Step ROI Toolkit

The ROI Toolkit includes:

Email for Your Decision Maker - Personalize this template to create an email to your manager to ask for approval to attend the conference.
Benefits Worksheet - Update this worksheet to list the benefits you will experience by attending the conference.
Estimated Expense Worksheet - Populate this worksheet to list the estimated expenses you plan to incur by attending the conference.

* IMPORTANT: Please make sure to read the entire document and make all necessary changes before sending.

We challenge you to test the limits by showcasing your organization's cutting-edge solutions and sharing research findings to lead the way.

Thinking About Membership?

Established in 1992, ATP represents providers of tests, assessment tools, and assessment services. Membership benefits include networking opportunities, legislative advocacy, security best practices, and more.

New to Assessment?

The Innovations conference has so much to offer those who are just getting started in assessment and certification. It can be challenging to navigate a large conference like this and make connections along the way, so we've come up with some new opportunities to ensure your success!